LOUISVILLE, Ky., May 20,
2008 (BUSINESS WIRE) -- With a rating second only to Starbucks
in the Limited Service Restaurant category, today it was
announced that Papa John's received the highest customer
satisfaction rating among national pizza chains for an
unprecedented ninth consecutive year in the 2008 American
Customer Satisfaction Index (ACSI).
"In
making our brand promise of 'Better Ingredients, Better Pizza,'
we set the customer expectation very high at Papa John's, and
our team members work hard every day to deliver on that
expectation," said Papa John's president and chief executive
officer, Nigel Travis. "I am extremely proud of both our
corporate and franchise operators for this accomplishment."
Tying Pizza Hut with a customer satisfaction rating of 76 (on
ACSI's 100-point scale) to lead all national pizza chains, Papa
John's rating also surpassed respected industry giants Wendy's,
Burger King, KFC, Taco Bell and McDonald's. A complete list of
measured companies and scores may be viewed at www.theacsi.org.
"While other national pizza chains have recently focused
their national marketing efforts on deeply discounted or
reduced-ingredients pizzas, and other offerings such as pasta, I
am proud of our system for remaining focused on delivering a
superior-quality pizza," commented Papa John's president, USA,
William Van Epps.
Produced by the University of Michigan's Ross School of
Business in partnership with the American Society for Quality (ASQ)
and CFI Group, the American Customer Satisfaction Index is a
national economic indicator of customer evaluations of the
quality of products and services available to household
consumers in the United States.
Nearing its 25th Anniversary, Papa John's remains focused on
using the highest-quality ingredients to serve its customers
superior-quality products. Papa John's makes the crust of every
traditional pizza with fresh dough (never frozen) prepared with
clear-filtered water in the company's regional quality control
centers. Papa John's uses only fresh-packed tomato sauce (not
concentrate) made from vine-ripened tomatoes, which go from the
vine to the can in an average of six hours; cheese made with
100% mozzarella; and other high-quality toppings, including baby
portabella mushrooms.
Headquartered in Louisville, Kentucky, Papa John's
International, Inc. (NASDAQ: PZZA) is the world's third largest
pizza company. For nine years running, Papa John's has received
the highest customer satisfaction rating among national pizza
chains in the highly regarded American Customer Satisfaction
Index (ACSI). Papa John's also ranks first among pizza companies
in the 2008 Brand Keys Customer Loyalty Engagement Index and was
named 2007 Pizza Today Chain of the Year. For more information
about the company or to order pizza online, visit Papa John's at
www.papajohns.com.
SOURCE: Papa John's International, Inc.
Papa John's International, Inc.
Christopher J. Sternberg
Sr. Vice President, Corporate Communications
502-261-4934
chris_sternberg@papajohns.com